More Wii Wallpapers Galore!
Compliments of 4 Color Rebellion, more Wii wallpapers are now available. Enjoy these high-res goodies!
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We‘re not impressed with Wii
Like a child’s nightmare gone wrong, Nintendo has issued a release on their Nintendo Revolution subdomain declaring that their new next-generation console will in fact be named Wii, pronounced “Whee.” Unprofessionally, http://wii.nintendo.com/ doesn’t work yet. The press release reads:
Introducing … Wii. As in “we.”
While the code-name “Revolution” expressed our direction, Wii represents the answer. Wii will break down that wall that separates video game players from everybody else. Wii will put people more in touch with their games … and each other.
But you’re probably asking: What does the name mean? Wii sounds like “we,” which emphasizes this console is for everyone. Wii can easily be remembered by people around the world, no matter what language they speak. No confusion. No need to abbreviate. Just Wii. Wii has a distinctive “ii” spelling that symbolizes both the unique controllers and the image of people gathering to play. And Wii, as a name and a console, brings something revolutionary to the world of video games that sets it apart from the crowd.
So that’s Wii. But now Nintendo needs you. Because, it’s really not about you or me. It’s about Wii. And together, Wii will change everything.
Nintendo’s clever attempts to rebrand the first-person plural pronoun “we” have failed, for a number of reasons:
- The word “Wii” looks close to “WWII.” Subconscious connotations with World War II will not sell video games to families. Heil Nintendo?
- Using “Wii” with the verb “play” presents problems. Imagine children asking, “Want to come over and play with my wii?” The sexual connotations will become confused.
Their temporary logo, for those interested, looks like this:

As it’s completely lame–just a sans-serif font with “wii” on it–Nintendo will hopefully come out with something more colorful.




